ESG in Romania - Romania
“Where should my sustainability strategy focus on next year? What do people value and expect to hear?” Assess how many people actually care about the environment, what they do about it, which environmental causes matter the most, which industries and brands do a great job and whether people are aware of sustainability certifications.

5 Key Takeaways
- Romanians are not only concerned but also active when it comes to environmental issues.
- Poverty, access to health services and deforestation seem to be the most pressing issues for Romanians.
- Romanians expect the national government to act upon both social and environmental issues.
- Retail and telecom brands seem to focus the most on Environmental, Social and Governance issues.
- Unicef is by far the most recognised NGO in Romania, however, helping Red Cross seems a better investment.
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